From: Innovation in the News
Think for a Change Blog (March 21, 2010) - You've taken that first step of establishing a creative and innovative culture within your organization. You've also started to capture the ideas that are percolating up from your employees and customers. The development of an idea/innovation management system that allows you to convert those great ideas into profitable new products/services for your customers is also producing results. So where do you go from here? The next challenge is to measure the success and/or failure of the ideas you have decided to pursue, quantify the financial impact of your innovation program and finally, report on the overall health of your creativity/innovation system. Although this is often easier said than done, it can be quite simple if you choose to measure the right parameters.
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